Coming soon
Marsad: Arabic Media Monitoring
A media-monitoring platform for PR agencies: it follows 19 Saudi and Gulf sources, matches news to each client's keywords the moment it is published, and produces Arabic PDF reports.
- live sources
- 19
- articles collected
- 2,132
- automated tests
- 277
01The problem
PR agencies follow their clients' coverage by hand: someone scans newspapers and sites every day, pastes links into a spreadsheet and builds a report at month end. An important story can reach the client before the agency itself knows about it.
02What we built
We built a platform that collects news from 19 sources around the clock and matches every item to client monitors the moment it arrives, using Elasticsearch with an Arabic analyzer. AI analyses sentiment and entities, alerts arrive by email or Telegram, and reports come out as Arabic PDFs. Each agency has its own account, plan and client dashboard.
03Key features
- News from 19 Saudi and Gulf sources, alongside YouTube and Telegram
- Instant matching with Elasticsearch and an Arabic analyzer
- Monitors with words, phrases, AND, OR and NOT
- AI sentiment and entity analysis
- Email and Telegram alerts, and Arabic PDF reports
- Separate accounts per agency, and 277 automated tests
Product screens
The platform page for agencies 
Monitors with words, AND and OR 
Overview: sentiment and top sources
FAQ
About this project
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Can I subscribe to Marsad?
Not yet. The platform is piloting with its first agencies, and the link will appear here once it is available.
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What exactly does it follow?
Saudi and Gulf newspapers and news sites, alongside YouTube and Telegram. The source list grows with every new agency.
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How do I write a monitor?
Words, or phrases in quotes, combined with AND, OR and NOT. Search handles Arabic spelling variations such as hamza forms and taa marbuta.
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Are reports branded with the agency's name?
Yes. Arabic PDF reports ready to send, delivered automatically on schedule.